In 2023 we had a dream; to get Sleepeezee thinking big ahead of their Centenary birthday in 2024. We dreamt of them becoming a market leader, building lasting relationships with influencers and the press, all while showcasing their luxuriously comfy mattresses and shouting loudly about their imminent birthday.
Our approach involved hosting their first-ever press event, named Zzzen by Sleepeezee, aligning with themes of wellness to cultivate relationships with journalists and potential influencer ambassadors. We found the perfect location in London, and a great selection of influencers and press to invite along to the event.
Guests took part in a yoga class led by athlete and yoga teacher, Linda Nielsen, followed by a delicious healthy brunch and Q&A session with Sleepeezee brand ambassador Dame Jessica Ennis-Hill and sleep expert for Mattress Online James Wilson
DIGITAL
InchDairnie Distillery were ready to launch their first ever whisky, RyeLaw. The distillery itself does things a little differently and we were tasked with realising…
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CAMPAIGN
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EXPERIENTIAL
To mark their 150th year, we launched the Heinz Beanz Muzeum. A place where the humble, ordinary bean became extraordinary…
EXPERIENTIAL
Our approach involved hosting their first-ever press event, named Zzzen by Sleepeezee, aligning with…
CAMPAIGN
We became the connecting body among the wider agency group and it became our task to bring together…
INNOVATION
Multiply has and continues to collaborate with many household brands through dynamic…
CAMPAIGN
Our approach involved hosting their first-ever press event, named Zzzen by Sleepeezee, aligning with…
DIGITAL
We became the connecting body among the wider agency group and it became our task to bring together…
SHOPPER
Multiply has and continues to collaborate with many household brands through dynamic…
